I'm a strategic communications professional with a passion for helping organizations communicate clearly, consistently, and with purpose. My experience spans higher education, nonprofits, churches, healthcare, and business, with expertise in marketing, branding, digital communications, and visual design. I hold a Bachelor of Science in Business Administration with an emphasis in Marketing, a Master of Science in Marketing, and I am currently pursuing a Ph.D. in Strategic Communication. I enjoy combining research, creativity, and strategy to develop communication that builds trust, strengthens organizations, and connects with people. Throughout my career, I've led branding initiatives, developed communication strategies, managed websites and social media, created print and digital marketing materials, and partnered with leadership teams to communicate their vision effectively. Outside of work, I'm a Christian counselor, researcher, and lifelong learner who enjoys watercolor painting, hiking, gardening, photography, and spending time outdoors.
a dedicated and passionate portrait photography studio that specializes in capturing the essence and beauty of individuals and families. With a keen eye for detail and a commitment to creating timeless images, we strive to freeze moments in time that reflect genuine emotions, connections, and personalities. Our team of experienced photographers works closely with clients to create personalized and authentic portraits that resonate with each unique story. From newborns to families, couples, and professionals, our mission is to provide an exceptional and enjoyable photography experience, resulting in stunning portraits that become cherished heirlooms for generations to come.
Oversee internal and external communications, media relations, crisis management, and branding initiatives. My collaborative approach ensures messaging consistency across departments, while my budget-savvy skills optimize resources for effective direct and digital marketing campaigns.
managed a dynamic team to deliver on our strategic vision, fostering a culture of creativity and collaboration. Engaging in weekly status meetings with cross-functional teams, I ensured seamless coordination across departments.
successfully led the development and execution of various digital media campaigns, driving brand growth and engagement. My expertise in social media management resulted in increased engagement rates and a growing follower base. Through strategic brand positioning strategies, I elevated brand equity and secured a larger market share within a competitive industry landscape.
Excelled in creating visually appealing and impactful marketing collateral, including ads, brochures, flyers, direct mail pieces, coupons, and signage. My cross-functional collaboration with product management, sales, and marketing teams ensured alignment and the effective execution of product marketing initiatives. By skillfully incorporating company style guides, I maintained cohesive and on-brand designs, adhering to established visual identity and standards.
Liberty University, Lynchburg, VA
Southern New Hampshire University, Manchester, NH
Western Governor's University, Salt Lake City, UT
Hubspot Academy
Hubspot Academy
Hubspot Academy
Hubspot Academy
Hubspot Academy
Mailchimp Academy
Constant Contact Academy
Step into my world of recognition and accomplishments! I am excited to share with you the milestones and acknowledgments that have shaped my professional journey.
I am a Marketing Professional who specializes in Brand Strategy and Marketing Management.
My expertise goes beyond technical proficiency, as I understand that strong interpersonal abilities are the backbone of effective collaborations and exceptional service. I take pride in listing my personal skills as a testament to my commitment to fostering positive relationships with clients, colleagues, and stakeholders. By showcasing my communication, adaptability, problem-solving, teamwork, and leadership skills, I ensure transparency and trust in my approach to every project. These skills empower me to navigate challenges, offer innovative solutions, and inspire others to excel. With personal skills at the forefront of my values, I strive to create a dynamic and supportive environment that fosters creativity, productivity, and outstanding results.